2017 Beauty Trends Overview

2017 Beauty Trends

Fortunately, 2017 promises to bring exciting developments in the realm of natural beauty trends. Here’s what to anticipate in the upcoming year.

Beauty Products That Do It All

Fashionable and convenient? Count us in! Beauty products that serve multiple purposes are making waves. These innovations not only streamline morning routines but also help declutter our cosmetic collections.

These versatile formulas come in lipstick-like shapes or compact pots, allowing for easy application with fingers. They can be seamlessly blended across the eyelids, cheeks, and lips, whether you choose to mix colors or stick to a cohesive palette.

Effortless Air-Dried Hairstyles

This trend is a boon for our hair! The era of dedicating hours to styling with straighteners is behind us.

Haircuts tailored to enhance natural texture and length allow for effortless drying. These styles often embrace a slightly tousled, lived-in look and require minimal styling products. Très chic!

Facial Massage Techniques

The popularity of facial massage persists! Not only does it help alleviate stress, but it also allows us to deeply infuse our winter-ravaged skin with moisturizing oils.

To perform a facial massage:

  • Start with a clean face, free from makeup, and apply a preferred facial oil.
  • Gently massage your lymph nodes (under the throat and along the jawline), cheeks, and temples using circular motions. Remember to push the skin upwards and outwards to counteract the effects of daily facial expressions. For the forehead, use a gentle zigzag motion to help combat wrinkles.
  • Take care with the eye area and massage it softly.

Refreshing Facial Mists

These are like trendy toners, only better! Here are a few ways to use them:

  • Utilize them to set makeup for the day.
  • A quick spritz can refresh your skin throughout the day.
  • Use after cleansing as a hydrating toner.

Embracing Natural Beauty

Some stars, like Alicia Keys, are opting for a no-makeup approach, showcasing their natural beauty and imperfections. The #nomakeup movement is likely to gain momentum in 2017, bringing a refreshing vibe to beauty standards.

When embracing a makeup-free look, prioritizing skin care is essential. Keep your skin adequately moisturized and always apply sunscreen, as UV rays can be quite potent even in winter.

Effortlessly Natural Brows

Following 2016’s trend of bold brows, 2017 will continue to see an emphasis on a more natural, slightly messy brow look.

This trend lightens the load as less effort is needed! Rather than filling in brows with dark pencils or gels, simply use tweezers to trim any strays while respecting your natural shape.

Exfoliation: A Daily Ritual

Let’s clarify: we’re not talking about harsh scrubs. The current trend encourages a gentle daily exfoliating routine using pre-moistened pads that feature mild fruit acids. These pads help eliminate dry, flaky skin, promote cell renewal, brighten the complexion, and even out skin tone.

It’s that easy—simply swipe the pads across your face post-cleansing, then moisturize. Look for pads containing gentle acids like lactic acid, glycolic acid, or citric acid, along with beneficial vitamins.

Support Local Products

Cheers to Canada! Many health food stores are now featuring a range of indie products from local brands. Once found only at farmers’ markets or craft fairs, these natural health retailers are embracing small businesses, greatly benefitting the community!

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